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Elements 2010: How to make money with netbook apps

The two-day Elements 2010 event, which ran after Intel Developer Forum and explored the opportunities for netbook app developers, assembled a distinguished panel to discuss strategies for making money...

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Elements 2010: Five mysterious stats for netbook developers from Dixons

Intel’s AppUp Elements 2010 conference had an informal feel to it, with lots of sessions taking place in small rooms where the audience was invited to chip in with questions and, when the presenter was...

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Elements 2010: How can app makers compete with major software houses?

It’s always the way. A few plucky upstarts create a market, and then the big boys try to muscle in on their turf. We’ve seen it in the apps market, with many established games houses including EA now...

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Ice cold in Southwark

The Financial Times can be a bit of chilly building. Its Southwark-based black polished exterior hides lots of startlingly bright offices with impossibly neat rows of desks.  And its air-conditioning...

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There are no “next big apps”

Last week I posted on a research presentation given by Robin Neidorf, managing editor of FreePint, about the chasm between what software publishers are developing and what users actually want. It was...

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Developers + commercial nous = success

Many developers struggle to see the relevance of marketing to what they do. After all what has this sometimes nebulous art got to do with turning ideas into applications and code into visually...

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Dixons launches netbook app stores

You might remember that when the Intel AppUp Center came out of beta at IDF, Dixons was one of the retailers that said it would be launching a store based on it. The company has now delivered on that...

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Five tips for using social influence to promote your mobile apps

I’ve come across a few things recently which have highlighted to me the importance of social proof, the idea that people gravitate towards ideas and products that already have wide support in the...

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The need for a niche

Rob Walling has some great advice for people thinking about starting a new software business: dedicate a month of thinking time to coming up with the right idea. If you can’t do that, quit. I think...

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Free AppLab workshop

Good opportunity here. Intel is running a free four-hour ‘AppLab’ workshop with one aim – to help developers take advantage of the vast netbook market. It’s happening on the 1st December at London’s...

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